View From The Boardroom – How Tesla uses Influencer Marketing to “go do the Voodoo that it do”

How Tesla uses Influencer Marketing to “go do the Voodoo that it do”

(Thanks to Salt-N-Pepa for the (tweaked) lyric from “Shoop”–part of the Deadpool soundtrack!) I got a call yesterday from a colleague, and in the course of our discussion, he said “…and did you see the Voodoo that Tesla did last week?”. But what Tesla did is not Voodoo. Arthur C. Clarke once said, “Any sufficiently […]

14 Sessions Marketers Must Attend at SMMW16

14 Sessions Marketers Must Attend at #SMMW16

I don’t know about you, but over the last few weeks my twitter feed has slowly become a flood of “I’m Attending” or “I’m Speaking at” Social Media Marketing World posts. So that must mean it’s almost that wonderful time of year, where thousands of marketers gather at the mecca of all social media events […]

Traackr Now Enables You To Buy Love From Influencers (April Fools!)

*We had some fun with this April Fools’ joke last week. If you have yet to experience the entertainment that is our friend “Vinny,” then make sure to listen in below. For anyone else that encounters someone pitching Influencer Marketing as being an effortless transaction where you buy an influencer’s advocacy, even if they are not pitching […]